Sister Code @realsistercode YouTube

Two sisters, a table and a bowl of squishy toys: 10.9M views on the second upload, 306M in 14 weeks

Lily and Joane created their channel in Canada on July 29 and posted a six-second intro on July 30, their first upload. The next day, a 27-second game of “don’t touch the squishy” reached 10.9M views. They have posted almost every day since, on the same set, and passed 100K subscribers 82 days after that first upload.

Report: v1
Data as of: 2026-11-08
Sample: 71 videos

Don’t touch squishy challenge, July 31, the second upload: 10.9M views

At a glance

What it is: Two sisters playing 10–25 second games with squishy toys at one table.
Who watches: English-speaking; very low likes suggest children (our reading).
How it earns: Shorts ad revenue only. Toy brands in titles, no labelled sponsors.
How it broke out: Second upload, 10.9M views, then almost daily posting on the same set.

Subscribers Fact

193K

first upload July 30

The second upload Derived

10.9M

10× the channel median

Days to 100K Fact

first upload Jul 30 → Oct 20

Est. ad revenue to date Estimate

$6K–31K

at $0.02–0.10 per 1,000 views

Summary

The play

Two people, one table, one toy the audience already craves (squishies), a 10–25 second game with a clear winner, posted almost every day from the same fixed camera.

Can you copy it? Our read

The easiest format in this batch to copy: two people, one table, one toy, a 15-second game. The catch is conversion. Big view counts brought comparatively few subscribers, so plan how you will turn viewers into followers.

What it takes: Two people who can play a game on camera with big, readable reactions. No editing skill beyond a caption.
Startup cost: A table, a phone on a tripod and a box of squishy toys; restocking the toys is the running cost.
Time to a verdict: One a day; judge each game type on five uploads and drop it if the median falls below a third of your channel median.
Window: The squishy craze is the tailwind and it will not last. The table game itself works with any toy the audience wants.

Key findings

A game you can judge at a glance
Don’t touch squishy challenge needs no setup: two players, a table of toys, a rule in the caption. It reached 10.9M on day two; Grab squishy challenge race reached 85.3M on day 26. See play 2.1 (subscribers)
Same set, almost every day
71 uploads in 102 days, most from one table and one camera. After the turn the median per upload is 1.09M, and 25 of 70 passed ten times the intro’s 189K. See play 2.2 (subscribers)
Huge reach, thin following
306M views became 193K subscribers: 0.63 per 1,000 views. Likes run at 0.52% of views. The biggest subscriber gain followed their own 100K thank-you Short. See play 3.1 (subscribers)

What this channel is

Platform: YouTube Shorts
Format: Tabletop games with toys
On camera: Both sisters
Team: 2 people (self-described)
First upload: Jul 30, 2026
Length: About 9–27 seconds

Every number is tagged

Fact straight from public data
Derived calculated from facts
Estimate from published pay ranges
Self-reported what the creator says
Our read our judgement

01How it happened

How the subscriber count grew

YouTube 193K

YouTube subscribers, measured: month starts through September, then daily. The jump at the end of October came right after their 100K thank-you Short.

Colour = views against the channel median

under 1×
1–3×
3–10×
10× and up

Each bar is one video in the order posted.

Phase	Dates (2026)	Uploads	Format	Median views
1	Jul 30	1	Six-second intro in a car: “Your favorite sister duo made a channel”	189K
2	Jul 31 – Aug 16	12	Squishy games and trades at one table, almost daily	1.42M
3	Aug 24 – Sep 30	26	Opens with Grab squishy challenge race, 85.3M; food splits, reverse psychology	1.17M
4	Oct 1 – Nov 8	32	Adds “15 years later” role-play, fake Needoh calendars, a 100K thank-you	846K

The channel was created on July 29; the first upload, July 30, is day 1.

Hottest and coldest

Top 5 by views

Bottom 5 by views

The five hottest are all tabletop games or splits with a twist: Grab squishy challenge race (85.3M), Sister split food (25.2M), 15 years later sister (22.2M), Secret reverse psychology (15.4M), Sister is obsessed with squishies (14.7M). The five coldest include the newest upload (7.6K two days in), two dumpling-scam skits, a money trick and a wasabi dumpling challenge: tricks where the viewer has to follow the setup, rather than a game they can judge at a glance. Our read

Reading the numbers

Fact

Day 2

10.9M views on the second upload

The six-second intro the day before had 189K.

Derived

94%+

of subscribers at day 30 came in those 30 days

About 1.4K on August 1, 22.6K on September 1.

Derived

5.8×

median after the turn vs the one upload before

1.09M against 189K; one upload is a thin base.

Fact

+70K

subscribers in the five days after the 100K Short

107K on October 26, 177K on October 31.

In the creator’s words Self-reported
Lily and Joane, your favorite sister duo ✨ WE ARE SISTER CODE 🔒
Channel description · View source