Sofia Pevidor @SofiaPevidor YouTube

Three viral Shorts, still 36K subscribers; then a squishy hidden in a supermarket and 5.3M

For eleven months Sofia Pevidor posted wordless ten-second skits. Three of them went viral (39.5M at the top), yet subscribers sat at about 36K from April to August. On September 17, 2026 she came back from a 25-day break talking, in Portuguese, with longer challenge Shorts; five days later a squishy hidden among supermarket groceries reached 53.3M, and the channel gained 4.9M subscribers in two months.

Report: v1
Data as of: 2026-11-09
Sample: 228 videos

I hid a squishy at the market, September 22, 2026: 53.3M views

At a glance

What it is: Hide-and-find games in supermarkets and parks, spoken in Portuguese.
Who watches: Portuguese speakers plus dubbed audiences; geography not public.
How it earns: Shorts ad revenue only, as far as can be seen.
How it broke out: Dropped wordless skits for spoken challenges after a 25-day break.

Subscribers Fact

5.37M

36.4K on August 31

Median after vs before Derived

211×

7.75M against 36.8K

Gained in two months Fact

+4.9M

September and October 2026

Est. ad revenue to date Estimate

$7.6K–38K

at $0.02–0.10 per 1,000 views

Summary

The play

A game the viewer plays along with: hide a food-shaped squishy among real groceries and let them spot it. Talk through it, keep it 45–70 seconds, and let YouTube dub it.

Can you copy it? Our read

The clearest format switch in this batch: eleven months of skits, three viral hits and no channel, then a talk-through supermarket game that grew 36K to 5.3M subscribers. Copy the shape (a game the viewer plays, spoken and dubbed), not the squishy.

What it takes: Comfortable talking on camera in public, and able to film in shops.
Startup cost: A phone and a box of food-shaped squishies; time in shops is the real cost.
Time to a verdict: About one Short every two days; judge each game on three uploads.
Window: The squishy craze will pass; the hide-and-find structure works with any object that can pass for something on a shelf.

Key findings

Viral is not the same as a channel
A 39.5M skit in November 2025 and a 20.4M one in March 2026 left subscribers at about 36K. In March she gained 0.4 subscribers per 1,000 views; after the switch, 17 to 28. See play 3.1 (subscribers)
A game the viewer plays
Seven hide-and-find Shorts have a median of 26.1M; the other fifteen since the switch, 3.0M. The top five videos are all games where the viewer searches or compares. See play 2.1 (subscribers)
Talk, longer, and dubbed
Median length went from 10 seconds to 45, the speech to Portuguese, and all 22 Shorts since carry dubbed audio. Median views went from 36.8K to 7.75M. See play 2.2 (subscribers)

What this channel is

Platform: YouTube Shorts
Format: Hide-and-find challenges
On camera: Sofia, in shops and parks
Team: Unknown
First upload: Oct 17, 2025
Length: Median 45 seconds since the switch

Every number is tagged

Fact straight from public data
Derived calculated from facts
Estimate from published pay ranges
Self-reported what the creator says
Our read our judgement

01How it happened

How the subscriber count grew

YouTube 5.34M

YouTube subscribers, measured: month ends through September, then daily. Look at April to August: about 36K, flat, despite the 20.4M Short in March.

Colour = views against the channel median

under 1×
1–3×
3–10×
10× and up

Each bar is one video in the order posted. Gaps are breaks in posting.

Phase	Dates	Shorts	Format	Median views
1	Oct 17 – Dec 2025	59	Wordless ten-second home skits (best friend, brother, “relatable”); hits of 10.9M and 39.5M in November	33.7K
2	Jan – Aug 23, 2026	147	Same skits; one more hit, 20.4M on March 10; subscribers stuck at about 36K from April	37.7K
—	Aug 23 – Sep 17	0	25 days off, the longest gap
3	Sep 17 – Nov 5, 2026	22	Spoken Portuguese, 45 seconds: hide a squishy in a supermarket, “things that lose aura”, impossible challenges	7.75M

Hottest and coldest

Top 5 by views

Escondi Squishy no Mercado! #shorts2026-09-2253.3M
A true best friend always with you👩🏻‍🦰😂 #relatable #funny #shorts2025-11-2939.5M
Squishy Escondido no Mercado! #shorts2026-10-2738.7M
Procurando Squishy no Prédio! #shorts2026-10-1326.2M
Camuflei Bonequinhos no Parque! #shorts2026-10-2126.1M

Bottom 5 by views

Who’s gonna take the poison☠️🍭 #funny #shorts #challenge2025-11-011.32K
I wasn’t expecting that😂 #relatable #shorts #funny2025-10-291.45K
Did you know this magic trick?😱 #shorts2025-10-211.52K
How is that even possible?😰 #shorts #relatable2025-10-261.65K
It’s always like that #relatable #shorts2025-10-251.79K

The five hottest are all hide-and-find or mimic games: I hid a squishy at the market (53.3M), Squishy hidden at the market (38.7M), Looking for a squishy in the building (26.2M), Hid figurines in the park (26.1M) and Stop copying me (25.3M). The coldest after the switch are challenges with nothing to find: Impossible challenge with a squishy (398K), Fake chocolate (595K) and Impossible candle challenge (1.73M); one hiding video, a toy camouflaged at the mall, also stayed low (1.29M). Our read

Reading the numbers

Fact

36K

subscribers from April to August 2026

Flat, after three viral skits.

Fact

53.3M

views on the fourth Short after the switch

I hid a squishy at the market, September 22.

Derived

0.4 → 28

subscribers per 1,000 views

March 2026 against September 2026.

In the creator’s words Self-reported
Espero que se divirta muito com cada video! I hope you have lots of fun on each video!
Channel description · View source